中国网浪潮资讯 10月27日,在杭州举行的第一届跨境电商进口博览会上,阿里巴巴集团平台治理部正式发布天猫国际食品保健品标准,该标准的发布填补了跨境电商在该领域的空白。
October 27th , At the first Cross-border E-commerce Import Expo that was held in Hangzhou, Alibaba Group platform management department officially issued Tmall Global food health food standard. The publication of the standard fills a gap in the field of cross-border e-commerce.
阿里巴巴平台治理部副总裁Alan Chan认为,正是因为跨境零售商品进口标准的缺失,导致目前跨境零售平台在优选跨境零售进口国家、优选跨境零售进口产品以及对跨境零售产品进行抽样检验等平台治理方面无标可依;更有不法平台钻标准缺失的空子,导致“假洋货”、“劣质货”涌入国内,造成了一定的安全隐患。
Alan Chan, the vice president of platform governance at Alibaba, said that just because of the lack of cross-border retail goods import standard, the current cross-border retail platforms are unmarked on platform governance, such as preferential cross-border retail import, preferential cross-border retail import products and sampling inspection of cross-border retail products. More illegal platforms are unscrupulous because of lack of standards, resulting in "fake foreign goods" and "inferior goods" flooding into the country, resulting in some security risks.
为此,天猫国际品控专家团与中国标准化研究院专家团共同对欧盟、美国、澳大利亚、加拿大等9个国家的奶粉、保健品、食品的标准进行比对、分析、测验后,共同制定出既能保障商品安全性,又能反应出国际尖货高品质特性的天猫国际奶粉、保健品、食品行业标准,填补了跨境监管领域双边商品标准都无法完全适用的空白。
Therefore, after comparing, analyzing and testing the milk powder, health care products and food standards of nine countries, including the European Union, the United States, Australia and Canada by Tmall Global quality control panel and China standardization institute experts, they worked out the Tmall Global milk powder, health care products and food industry standard that can ensure the safety of goods and reflect the high quality of international pointed goods. It fills the gap that the bilateral commodity standard of cross-border supervision domain cannot completely apply.
该标准在国家监测中心的监督下实行,在本次博览会上首次亮相。未来天猫国际将利用自身的消费者大数据,继续联合权威标准机构、国家监测中心,国内外行业专家等继续研制跨境零售国家产品安全标准,为开展天猫国际平台治理提供标准依据。
The standard was implemented under the supervision of the national monitoring center and made its debut at the expo. Tmall Global will use its own consumer data, continue to develop national product safety standards for cross-border retail products by the joint authoritative standard agency, national monitoring center and domestic and foreign industry experts to provide standard basis for the governance of Tmall Global platform in the future.
(中国网综合 翻译耿凯宁)
来源: 中国网 | 作者: 翻译耿凯宁 | 责编:丁萨 电子信箱:184042016@qq.com
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